by Zach Edwards | Jan 2, 2019
Facebook removed auto-fill functionality on forms that used Adobe’s Marketo “mkt_tok” value and took other steps to protect Facebook users from one-token-user-authentication user data exfiltration risks. Update: On January 29, 2019, I heard back from Facebook (27-days...
by Zach Edwards | Sep 20, 2018
This a guest post from Maneesh Sethi, Founder, and CEO of Pavlok (https://www.pavlok.com), an innovative company that creates wearables and technology designed to help people break bad habits and change their behavior for the better. Victory Medium and Pavlok...
by Zach Edwards | Aug 6, 2018
A couple weeks ago I submitted submitted public feedback on the IAB Tech Lab’s proposed ID-Level Data Transparency Standards. IAB’s Taxonomy sets forth new metadata standards for online advertising being deployed later this year. In other words, the...
by Zach Edwards | Aug 1, 2018
Written by Maggie Lawson Thank you, Gabriella Mirabelli, for having Zach Edwards, founder of Victory Medium, on your show and thank you for all your thought leadership around online advertising and digital marketing! Take a listen to their interview about the Cookie...
by Zach Edwards | Jul 11, 2018
Written by Maggie Lawson Anyone who is interested in the advertising business at all will soon know Ken Auletta’s name if they don’t already. Auletta has written the Annals of Communication column for The New Yorker since 1992 and he is the author of 11 books,...
by Zach Edwards | May 25, 2018
6/6/18 Update — Click here to watch a summary video of this proposal — the video is 45 minutes long but attempts to explain some of the more complicated details. Thanks for watching and reading and all the feedback! GDPR goes into effect today, May 25th, 2018, and...
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